How limescale forms
Limescale is calcium carbonate coming back out of solution. Heating is what does it, which is why kettles and heating elements scale and cold pipes generally do not.
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Hard water contains dissolved calcium and bicarbonate. When heated, bicarbonate decomposes into carbonate, carbon dioxide and water. The carbon dioxide escapes as gas, and the carbonate combines with calcium to form solid calcium carbonate, which deposits on the hottest surfaces. A scaled heating element transfers heat less efficiently and uses more energy for the same result.